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Living Sport Team Members

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Simon Fairhall

Chief Executive Officer
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Telephone: 01487 849928
Email: simon.fairhall@livingsport.co.uk

Simon is Chief Executive, responsible for representing Living Sport with key strategic organisations and partnerships, highlighting the contribution of sport and physical activity to a wide variety of political and local agendas and working to attract resources into sport, with the aim of increasing participation.

Simon has been with Living Sport since its inception, having previously led the Cambridgeshire Active Sports Partnership. Prior to this he was a regional and national Youth Development Manager within the sport of Hockey.

Having started his sports career working for the British Polytechnics Sports Association he remained for many years a volunteer in student sport, chairing the Hockey Management Group and managing English and British Universities hockey teams.

Throughout his career he has been involved in large events, foremost of which were volunteering at the 1991 World Student Games, and taking over Nottingham sports facilities for the BPSA Final in March 1992. He was until recently Trustee of Huntingdon Gymnastics Club and responsible for large elements of the fundraising for the newly opened Gymnastics Hall. He is the founder and a Director of Cambridge Junior Cycling Club set up as a legacy of Cambridge hosting the Tour de France Grand Depart in 2014, and Trustee and Chairman of Kings Cliffe Active where again he is responsible for fundraising to develop this community sports facility and activity.

“25 years working in sport and I have loved every minute – the community of sport; the fun, passion and energy; the opportunities to develop; the achievement. With Living Sport working at a local level you really see the impact and value of sport and this motivates me every day”.

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Claire Thorby

Deputy Chief Executive
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Telephone: 01487 849923
Email: claire.thorby@livingsport.co.uk

Claire has been Deputy Chief Executive since January 2014 and has worked for Living Sport for seven years in a number of roles often having a lead for volunteering.

She manages members of the team delivering both Sport England and other programmes/interventions including  Sportivate, Coaching,  Club Satellites, School Games, Events and Disability. Claire works closely with the team to ensure we operate across projects and support National Governing Bodies of Sport to achieve their objectives locally.

Claire leads on work with the Education sector including schools and Higher Education /Further Education and is a member of the School Games Local Organising Committee as well as being responsible for the operations of the charity. Claire is the Designated Child Protection Officer.

Claire’s first career was as a manager for John Lewis, working at Robert Sayle in Cambridge for about 14 years . The departments she managed included stationery & leather goods and toys. After having two children Claire took on an administrative role for her Church.

“I try to keep fit by running, cycling and doing an Ex-Bike class. I have a number of volunteering roles in sport and childrens/youth work. I spend a lot of time at triathlons as both my husband and son compete and last year had a go at a ‘Go-Tri’ held at Milton Country Park! I would say there is a sport out there for everyone – just have a go at things and you will find something you enjoy!”


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Rebecca Gilbertson

Disability Sport Coordinator
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Telephone: 01487 849929
Email: rebecca.gilbertson@livingsport.co.uk

Rebecca is the Disability Sports Coordinator, having been at Living Sport from the start in 2007.  The disability role is dedicated to driving all disability sport projects, working with partners in sport and disability sectors to ensure there are opportunities for all to enjoy sport.

Rebecca has worked in Sport in Cambridgeshire and Peterborough since graduating from University in 2004 (Sport Science and Management). Initially working part-time as county swimming development officer alongside finishing her own swimming career and coaching in swimming. Rebecca then moved into an events role at Living Sport initially responsible for the co-ordination of the Youth Games PLUS the East regions biggest disability sports festival for schools and Living Sport’s annual Sports Awards.

Finally leaving swimming behind Rebecca took up a full time role with Living Sport in 2011 to deliver the Sainsbury’s School Games County events and start the Disability Sport Development role. Rebecca competed in disability swimming for 10 years at national and international level until 2005. Rebecca is also past president of Beds ASA. Before taking up full-time hours at Living Sport, Rebecca spent a lot of time volunteering at club level and is a level 3 coach.

“Quite simply sport played a large part in making me the person I am today. So I am passionate about ensuring other people have the opportunities I was fortunate to have, first as an elite performer, but more recently using sport for fun and fitness”



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Hannah Brooks

NGB Relationship Coordinator
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Telephone: 01487 849913
Email: hannah.brooks@livingsport.co.uk

Hannah joined Living Sport in March 2014 as an NGB Relationship Coordinator after working for England Netball as the Netball Development Officer in Sussex and previously in Sports Development in a Leisure trust setting.

Hannah’s main duties will be to support Living Sport’s work with National Governing Bodies with their Sport England Core and Coaching Service agreements. To focus work specifically on developing and maintaining Sportivate, Satellite Clubs and Coaching in Cambridgeshire and Peterborough.

Hannah enjoys participating in sport and physical activity with a particular interest in Netball and running. Having played local league netball in Brighton Hannah is keen to join an established club in the county and get back on court this Summer. She is looking forward to settling in Cambridgeshire and getting involved with some new sports as it’s the perfect opportunity now she is working so closely with local NGB partners.

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Joe Notarnicola

Project Officer (Coaching)
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Telephone: 01487 849922
Email: joe.notarnicola@livingsport.co.uk

Joe joined the Living Sport team in October 2016 as the Projects Officer for coaching.

In this role, Joe will be aiming to develop the county’s coaching workforce which includes supporting new coaches into their chosen sport and helping coaches learn the skills to be successful.

Since leaving secondary school, Joe has worked in various sporting roles including a Duty Manager at One Leisure St. Ives and at David Lloyd Leisure followed by part time roles coaching for the local Cricket Board and Football Association.

Joe graduated in the summer of 2015 from the University of Bedfordshire, achieving a 2:1 in Sport and Physical Education where teaching and coaching featured heavily within the degree as well as sociological factors within a sporting arena.

Joe continued to coach various sports to all ages throughout University. Joe has also helped to develop a junior development section of a newly formed Cricket Club and developed their in-house coaches to promote interest, keep sessions fun and engaging whilst learning new skills.

“I am a level 2 Cricket and Football coach that loves seeing improvement in people. Coaching is all about making a difference to other people whether that is sporting ability, social interaction, or confidence. If I can support a coach to become better at what they do, I can say I have succeeded.”

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Lauren Bremner

Fenland Activator
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Telephone: 07921 832542
Email: LBremner@Fenland.gov.uk

Lauren joined the Living Sport team in June 2015 as the Active Fenland Activator.

This role is dedicated to increasing participation of sport across Fenland. Active Fenland is a CSAF project and the first rural version. Lauren is partnered with Fenland District Council to deliver this project.

Lauren previously worked for full time for Fenland District Council Leisure Centres; New Vision Fitness. Her role was primarily involved working as a Lifeguard, Receptionist and Relief Duty Manager, although a qualified gym instructor and indoor cycling teacher.

She worked for the leisure centre from the age of sixteen working mainly as a Children’s activity leader running Birthday parties and Kids Clubs. She also worked as a gymnastic assistant for the recreational gymnastics ran at New Vision Hudson Centre. As an activity leader Lauren had the opportunity to get involved in a range of activities from running children’s sports including cricket, football, leading fun swim sessions and running PE sessions at primary schools as well as get involved Paralympic Celebration in 2012. She still works casually for New Vision Fitness as a Relief Duty Manager.

“I live in Fenland so when the opportunity through Living Sport and Fenland District Council came up to get involved with a project to offer something to my community I was really excited. Fenland is a very rural area where not a lot of people participate in sport regularly enough. It’s nice to be able to engage with people of Fenland to offer something that is not only fun and social but can have great health benefits to. Bringing sport to Fenland really is really important to me, and I hope that this project can grow into something bigger than ever expected.”

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Chris Whitfield

Coaching HQ Coordinator
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Telephone: 01487 849912
Email: chris.whitfield@livingsport.co.uk

Chris joined the Living Sport team at the start of December 2015 to take on and oversee all external coaching activity involved within the organisation and help drive Coaching HQ.

This role is dedicated to providing coaches of the highest quality to organisations, schools and local authorities to promote and deliver regular sporting activity.

Chris had previously worked for a privately run coaching organisation managing and promoting activity within schools and organisations. This role allowed Chris to see all different parts of business handling, from promotion to forecasting and from staff management to session delivery.

Chris has also had experience working for organisations such as Peterborough United Foundation, Cerebral Palsy Sport and the Huntingdonshire Cricket Board.

Chris was in fact runner up for the ‘Sky Sports Young Cricket Coach of the Year 2014’. This award was given to him at the National Coaches Conference in front of professional cricketers and coaches. To be in contention for this award, Chris had won the award in the county and then regionally before being shortlisted in the final 3 nationally.

“Since I was young, I had a drive and a passion for sport. From the age of 3 I was holding a cricket bat and everything else just followed.

I started coaching at the age of 16 and I wanted to try and help individuals be the best they can be!”

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Roz Fitches

Insight Coordinator
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Telephone: 01487 849912
Email: roz.fitches@livingsport.co.uk

Roz joined Living Sport in September 2016 as the Insight Coordinator. This new role will coordinate all monitoring & evaluation and impact work across Living Sport, including building the evidence base, in support of Living Sport’s Strategic Plan.

Roz has nearly 20 years experience working in the health and physical activity sector, across policy, research and practice. Most recently she worked as a consultant which included writing a successful £500k grant application to the Sport England Get Healthy Get Active fund, and authored ‘Actively Healthy’ in 2012, Living Sport’s platform (through its evidence base) for investment decisions to support health gain through physical activity.

Prior to this, Roz was the Regional Lead for physical activity for the Department of Health. She fostered positive working relationships in the East of England to encourage cross sector working to improve health and reduce inequalities. To aid this she set up and coordinated the Regional Physical Activity Alliance in 2008 which still exists today.

Roz also has hands-on experience having worked as a Fitness Manager, Exercise Referral Consultant and as a researcher in Sport & Exercise Science when she gained her PhD.

“I am passionate about sport and physical activity. Every week I cycle, run, walk and do gymnastics, and encourage my little boy to be active too. My work interest lies in the interface between policy, research and practice and how I can use evidence to help people lead the healthiest life they can. I get to help do this in my role at Living Sport.”

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Sarah Bateman

Finance, Office & HR Coordinator
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Telephone: 01487 849921
Email: sarah.bateman@livingsport.co.uk

Sarah is the Finance, Office and HR Coordinator for Living Sport. The main duties for this role include supporting the organisation of Living Sport’s Finance, HR, office administration, programmes, projects and events as outlined in the work programme.

Sarah first joined Living Sport in March 2008 as a Workforce Administrator. She comes primarily from an administrative background after previously working for Xerox Office Supplies before taking time out to raise her family.

Sarah is a keen Netball player and got back into the game when she attended a Back to Netball session at her local leisure centre.  Sarah now plays for Hawks Netball Club in Huntingdon and has further  explored her love of the game by becoming a Level 2 Netball Coach. She is now part of the coaching team for the Junior section of Hawks Netball Club.

“I enjoyed all sports at school and pursued netball into my early 20’s. Working for Living Sport ignited my passion for sport and I now play and coach netball and enjoy all sports again. I also get to witness first-hand what great work Living Sport achieves by showing the benefits of how sport can encourage and engage a wide audience and the many benefits it can offer.”


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Jane Dunmall

Finance & Database Administrator
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Telephone: 01487 841559
Email: jane.dunmall@livingsport.co.uk

Jane joined the Living Sport team in February 2012. Her current role is Finance and Database Administrator. 

This role supports the Finance, HR and Office Coordinator. Inputting data onto both the finance and payroll systems is a large part of the role which also involves maintaining the currency of records on the Living Sport Customer Relationship Management System. Jane also undertakes the administration work for Coaching:HQ, Living Sport’s coaching agency.

Jane’s background is in education. She has taught in a number of primary schools in different parts of the country. Her role included taking responsibility for PE and Games, producing lesson plans for other staff members and organising after-school sports clubs and matches.

Prior to joining Living Sport, Jane worked for Cambridgeshire Schools Library Service, encouraging children to read in the same way she had encouraged them to participate in sport when she was teaching.

“Physical activity can be enjoyed by people of all ages. You do not need to take part in competitive sport. I swim and walk as often as possible and, as a “slightly” older person, I want to encourage others to go out and get the benefit of some regular, gentle exercise.”

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Matthew Brown

Digital Marketing Assistant
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Telephone: 01487 841559
Email: matthew.brown@livingsport.co.uk

Matthew joined the Living Sport team in March 2016 as the Digital Marketing Assistant.

This role is dedicated to driving all marketing and communications work with the objective of raising awareness of the brand, role and programmes of Living Sport via online platforms.

Matthew previously studied in college electrical installations up to level 2. Having worked in different industries, Matthew has seen how social media and marketing can make a big impact on the growth of a business. As a result, Matthew has decided to take a different career path and pursue his interest in Digital Marketing via an apprenticeship with Living Sport.

“I like this role as it combines two interests of mine. I love sport and that is why this role really caught my eye. I enjoy exploring social media and the benefits each platform can have and to be promoting sport is great as it is a passion of mine.”

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